There is not a single answer to this question. Because in this search arbitrage business, you need to keep testing. Sometimes images work better than videos, sometimes videos work better than mages.
So you need to try both of them and find out which type of verticle is working for your targeted niche/topic.
Now below I’m going to answer some of the questions that you might need in case you want to start the search arbitrage business.
How Many Creatives Should You Start With While Starting?
3 – 4 creatives can be perfect for a new campaign. But you can create more or less.
But from our experience, we have tried different types of strategies with our first 3 – 4 creatives at first we find which strategy is working best for us then if more creatives are needed we create creatives with that strategy.
You can also try which creative works for you and then create something similar to that. Keep testing and hope you will find the best creative work for you.
Pro Tip For Creating Engaging Creatives
First, you need to understand the intent of the users for your niche/topic. Then you have to create creatives that can fulfill the intent of the users.
Suppose you are making creatives for dental implants. Now the intent of the users will be what the current cost for dental implants is.
So now, create creatives that will attract users to know about the prices of dental implants.
Now in this blog post, I have shared some of the best strategies with you, so don’t waste your time go and start making creatives and keep testing all the time.